Welcome to our Marketing & Design Blog! You'll find industry news, marketing tips, and information about new projects we're working on. For even more tips, info, and news, click on the icons below and you'll find a plethora of tips, tricks and news on Chicago Graphic Design, Chicago Web Design and Chicago Internet Marketing. Enjoy your time here because we have lots to share!

With the Super Bowl just over a week away, everyone is buzzing about what we can expect to see with the ads. The ads that air during the game have come to be as popular, even more popular with some people, as the game itself.

Over the years, creative marketing agencies have put out some very good commercials for the game. However, some have performed better than others. Here is our list of top 10 Super Bowl ads of all time, according to our Chicago marketing company's advertising team.

10. Pepsi's ad, "New Can" (1991). The ad starred Cindy Crawford, showing off some fabulous new Pepsi cans, not to mention her cutoffs.

being brand compliant and creative image

How To Be Brand Compliant and Creative in Social Media Marketing

If you ask a social media marketer about their thoughts on "brand standards" then you will likely get some.. interesting responses. What are brand standards? They are standards created for a brand to make sure there is a uniform look, messaging, and feel across their outlets; the brand standards can sometimes be limiting, at least feel that way, in ways of creativity and content creation.

top perceived brands of 2014 image

The Top 10 Best-Loved Brands of 2014

YouGov has been tracking the brands of the world and each year, we get a report saying which ones rank where; this year, there is no surprise as to why these ten brands are up there. The team at our creative marketing agency is actually pretty excited about this list.

chicago marketing agency writing image

Learn How to Blog Consistently and Not Get Burned Out 

Blogging can be something that sucks your creative juices dry. You always have to think up creative content, make it compelling and worth reading, and have enough to talk about. It can be very tiring to blog consistently, for a long period of time, without burning out.

apple watch king of wearable ads image

Will Apple Watch Be King of Wearable Ads Like Facebook is for Mobile? 

This will be a great advertising space for brands, at least if the Apple Watch becomes as popular as the iPhone. Brands are expecting to be patient with this, however, as they hope the popularity and growth will take a few years. However, that does not mean that brands will sit back, many are ready to jump on the platform ASAP. This revenue stream could be a huge hit for Apple.

los angeles marketing agency 2015 image

Make 2015 the Best Year for Your Business

2015 is officially here and it is a time of renewal. If 2014 was not the best year for your business or your goal is to improve on things and grow, then make this year the year to do it.

Integraphix is a creative marketing agency and we love helping companies get the exposure they need for growing, rebranding, appealing to a new demographic, advertising, and getting found on the internet.

If you want to make 2015 the year your business strikes gold, then contact Integraphix.

The Top 5 TV Ads from 2014

December 30, 2014

chicago marketing agency top ads 2014 image

The Top 5 TV Ads from 2014

Well, the year of 2014 has come and is now almost gone, it is crazy to think that 12 months has gone by this quickly. This always requires creative marketing agencies to look back on the year and determine what went well and what did not go so well.

2014 was a year of some pretty great advertising, both in print and on TV. There were many ads that aired on TV that were truly great but for sake of time and attention spans, we narrowed it down to our top five favorites.

chicago marketing company Apple holiday ad image

Throwback Thursday- Apple Travels Back 60 Years for a Great Holiday Ad

While technology has majorly evolved over the years, the love that we speak with our friends and family has remained the same.

At least, that is the message of the ad that Apple has produced for the 2014 holiday season. The ad dropped this past Sunday and has been making people turn heads since.

chicago marketing company holiday marketing campaign tips image

4 Tips for Making Sure Your Campaign is Optimized for the Holiday Season

Even just a couple of years ago, it was nearly impossible for brand marketers to make a real, personal relationship with consumers. In 2014, it is completely normal and expected.

Getting that genuine, appreciative reaction from consumers is not something easily done. Consumers want to see that they are appreciated and noticed, not part of a canned response. The brands have to engage with consumers at the right time and place.