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Natural Choice Rebranding - New product Launch Already established as a manfacturer, Natural Choice wanted a fresh face to the consumer.
The new look created a "drink" company branding like the Ice Mountain, Pepsi and Coca-Cola brands. The NEW look along with the new product launch of the ION, has created quite an industry buzz. The new look, new strategy, and new marketing campaign has increased company sales by 35%.
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ION Brochure
The new product required a new brochure and design. The tag line strategy of "Clean. Simple. Smart" was developed and the brochure design had to follow that strategy. Clean look and clean water, Simple to use and Smart technology as well as smart consumer. |
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